Lessons Learned from Self-Publishing

© Can Stock Photo/ khunaspix

I still have the last remaining copy of my first book; a historic cookbook titled Anna’s Kitchen, which I produced and self-published back in 2005. I learned a lot from the experience, and since that time I’ve done my best to share what I’ve learned with the rest of you.

Looking back, I admit I was such a little smart-alec at the time that I thought I knew everything. Okay, so maybe having been a freelance graphic designer helped. After all, I was able to produce something that looked really cool. However, back then I didn’t know squat about editing, distribution, or marketing. So, here are but some of the lessons I learned.

  1. A spell checker is not a substitute for an editor, or a proofreader.
  2. If you want your book to be distributed, you really need Ingram.
  3. 500 books really does take up a lot of room in your shed.

Ah, I was so naive at the time, but it was a good, yet humbling, learning experience. The following year I wrote Gunfight at the O.K. Corral, the first of my Luke and Jenny series of historical novels for young readers. That same year I signed on with a publisher, Five Star Publications, Inc. (Now Story Monsters, LLC.) Linda Radke, the company president, was an amazing mentor. I learned a lot about the publishing business from her.

After I finished Riding with the James Gang, the final book in the Luke and Jenny trilogy, I was ready for a change. I wanted to write full-fledged novels for adult readers. In 2011, I wrote my first romance novel, The Reunion, under the pen name, Marina Martindale. Linda Radke was also changing her business model to an exclusive children’s books publisher. However, we both agreed that I was ready to go out on my own. So, that same year, I founded my own publishing company, Good Oak Press, LLC.

Writing novels isn’t a hobby. It’s a business. My advice to any novel writer, or prospective novel writer, is to treat it like a business. Kudos to you if you’re lucky enough to beat the odds and sign on with a traditional publisher. However, as I explained in my earlier post, The Three Options for Publishing Your Book, the odds of a major publishing house signing on a first-time author are extremely slim at best. Most of us will either sign on with a partnership publisher, or start up our own publishing business. This means you need to do your homework and learn as much as you can about the book publishing business.

I’ve learned a lot, and I have no regrets.

Gayle Martin

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